Oxfam has cut ties with celebrity Scarlett Johansson over her refusal to give up her role as a "brand ambassador" for the Israeli company SodaStream, which operates a factory in an illegal Israeli settlement in the West Bank. As Oxfam stated: 
Johansson's role promoting the company SodaStream is incompatible with her role as an Oxfam global ambassador. Oxfam believes that businesses, such as SodaStream, that operate in settlements further the ongoing poverty and denial of rights of the Palestinian communities that we work to support. Oxfam is opposed to all trade from Israeli settlements, which are illegal under international law.
The campaign against Johansson's partnership with SodaStream has helped raise the profile of the company's association with the occupation. But we have yet another opportunity coming up: SodaStream is airing an ad featuring Johansson during the Super Bowl. People will be talking about the ad on Twitter. So let's show them what SodaStream's really about by publicly thanking Oxfam for parting ways with Johansson during the Super Bowl!
Here are two ways you can participate:
- Sign our petition thanking Oxfam: http://justforeignpolicy.org/act/oxfam-sodastream
- Join our Thunderclap, which will automatically send a message through your Twitter account during the Super Bowl. You can also sign up using your Facebook account: https://www.thunderclap.it/projects/8554-thank-oxfam-for-scarjo-split
Thanks for all you do to promote a just peace in Israel-Palestine,
Megan Iorio, Chelsea Mozen, and Robert Naiman
Just Foreign Policy
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